Hospitality · Paid Media + Analytics + Creative
Guild House Hotel.
A trackable, multi-channel paid media program for a lovingly restored 1855 rowhome and National Historic Landmark in downtown Philadelphia — turning previously opaque spend into revenue-attributable performance.
- Strategy & Consulting
- Paid Advertising (Search, Display, Video, Performance Max)
- Copywriting
- Graphic Design
- Video Production
- Analytics & Reporting
Guild House Hotel is a lovingly restored 1855 rowhome — a National Historic Landmark — in downtown Philadelphia. The property features twelve rooms and suites, a perfect fit for guests seeking a memorable, romantic, and historic ambiance grounded in impeccable “invisible” service, the perks of a five-star hotel, and the bonus of absolute privacy.
Guild House Hotel partnered with Pixel & Polish to produce a library of video assets and website hero video + develop and execute a paid media strategy to drive direct bookings and grow overall revenues. Previous marketing efforts lacked a clear connection between investment and results — so trackable performance and actionable insights were of utmost importance.
We carefully devised a plan to capture implemented tracking and analytics, produced real-time reporting dashboards, and developed and executed a multi-channel paid media campaign strategy — spanning search, display, video, and Performance Max — with creative and copy tuned to the property’s quiet, editorial sensibility.
A landmark, in the quiet.
Guild House honors the legacy of social progress, community, and equality that the New Century Guild embodied for more than a century — partnering with minority-owned businesses in Philly and beyond, and connecting guests with luxury products from a diverse roster of entrepreneurs. Our messaging leans into that heritage while foregrounding the property’s design and calm.
INTERIORS · Guest roomModern luxury, measured.
A full-funnel creative system rolls out across every unit size and placement — display, social, and video — anchored by the “Modern Luxury” platform and paired with Guild House’s serif wordmark and warm goldenrod call to action. Every dollar is wired to attribution, so merchandising and bidding decisions map back to booked revenue.
PAID · Display + Social units#GUILDHOUSEHOTEL.
Our foundational video shoot provided a steady rhythm of reels and short-form cutdowns that keeps the property present between campaigns — highlighting interiors, small details, and the quiet drama of the space. Follow along at @guildhousehotel.
A 10:1 blended ROAS, a 42.5% period-over-period lift in website revenue in the first 90 days, and 115% year-over-year traffic growth — with every dollar attributable to the channels and creative driving it.